The Best Way To Set Up Keywords And Also Keyword Phrases Effectively On Your Website
The first thing many of you probably already know is that you should have the keyword or keyword phrase in the URL of the site. This actually also goes for blogs since many bloggers target a separate keyword for every post they make. This is very easy to do with a wordpress platform as you can modify the link while your writing your post.
The actual header tags (H1, H2, H3) are yet another place where you have to make sure your keyword is listed. You want to be sure that your keyword or phrase is integrated in all of these tags. What this tends to do will be to help the search engine spiders note that the first thing on your website or page is your keywords.
Quite a lot of you have likely heard about the first sentence rule. Having your keyword phrase within the first sentence of your site is another factor that the search engines look for. But, although you may may already realize that, there is still another guideline you probably don’t know about and that’s the last sentence rule. Basically the same as earlier mentioned you have to have the keyword in the last sentence of the content.
There’s one more factor you need to handle called the keyword density and this is also essential. In essence this is how many times you have your keyword or keyword phrase printed all the way through your content. A keyword density of three to five percent is exactly where you will want to be. You won’t want to fill your web page with the keywords since you might be accused of keyword stuffing.
There is something else I would like to share with you which is the format of the keywords in the content. When ever possible, and in every case you will need to use the bold, underline and the italic options on your keywords. This means that just about every time you have the keyword on your web page, it should also be making use of one of the formats stated above. Additionally, you will want to make sure you mix them up. Using just one of these formats may help a little nevertheless, you really need to make use of all of them.
That’s all, if you adhere to these simple guidelines you will find that you will be able to increase your search engine ranking for your site or web page. One more thing on the backlink building portion, is that you will need to start developing links to all the pages on your site or blog and not focus on only the home page.